Case studies
Problem solving
- GoodFlip
Nobody should wait hours to feel safe again
- PillUp
Your medicines, without waiting for a call
wait for a call→ cart in ~1 min - GoodFlip
Same program, rebuilt around user behaviour. Retention went from 3% to 23%
- Setu
Making Auto-debit simple for everyone
mandate→ auto-debit - GoodFlip
Swipe right on the food you actually eat
- GoodFlip
The emotions that come out of the box
- Setu
The intern task I refused to do twice
the-nexus-v2.vercel.app
2 days → 10 minutes
Visual
Systems, illustration, brand
Writing
Thinking underneath the work
Off the desk
The unserious shelf
